Privacy Policy

Last updated: August 30, 2026

Information We Collect

We collect information you provide directly to us, such as when you make a reservation, contact us through our website, or sign up for communications. This includes your name, email address, phone number, and stay preferences.

Payment information — Online payments are processed securely by Stripe. We do not store your credit card number, expiration date, or CVV on our servers. Stripe handles all payment data in accordance with PCI-DSS standards. You can review Stripe's privacy policy at stripe.com/privacy.

How We Use Your Information

We use the information we collect to process and confirm reservations, communicate with you about your stay, respond to your inquiries, and improve our services. We do not sell your information to third parties.

Cookies & Analytics

Our website uses cookies and third-party analytics tools to understand how visitors use the site. This helps us improve the booking experience and identify issues.

Google Analytics — We use Google Analytics to collect anonymized data about page visits, traffic sources, and general site usage. Google may use this data in accordance with its own privacy policy. You can opt out using Google's opt-out browser add-on.

Microsoft Clarity — We use Microsoft Clarity to record anonymized session replays and generate heatmaps showing how visitors interact with our pages. Clarity automatically masks form inputs, so sensitive information such as names, email addresses, and payment details is never recorded. Microsoft may process this data in accordance with its own privacy policy. You can learn more at clarity.microsoft.com.

You can disable cookies in your browser settings at any time, though some site features may not function as intended if you do.

Data Retention

We retain your information for as long as necessary to provide our services and comply with legal obligations. Reservation records are kept for a minimum of seven years for accounting purposes.

Security

We take reasonable technical and organizational measures to protect your information from unauthorized access, loss, or misuse. No internet transmission is completely secure, and we cannot guarantee absolute security.

Contact

If you have questions about this policy or wish to request deletion of your data, contact us at crystallakeresort@gmail.com or (231) 233-1632.